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Emails Landing in Spam – SPF, DKIM, DMARC & Sender Reputation
Quick answer: Fix emails in spam with SPF + DKIM + DMARC as DNS TXT records and proper sender address on your domain.
If you landed here: Your emails arrive but land in spam/junk instead of inbox – or get rejected entirely.
Checklist
- SPF TXT record set? → SPF/DKIM/DMARC guide
- DKIM enabled from mail provider + DNS entry
- DMARC record set
- Sender:
[email protected](not @gmail.com) - Test with mail-tester.com (target: 9+/10)
Related
Frequently asked questions (FAQ)
Why do my emails land in spam?
Usually missing/wrong SPF, DKIM or DMARC records. Also: new domain without reputation, spam words in subject, missing PTR/rDNS.
SPF should be enough – why still spam?
SPF alone often isn't enough. DKIM (signature) + DMARC (policy) are 2026 standard. Set all three TXT records.
WordPress/shop emails land in spam?
Set sender address to own domain ([email protected]), use SMTP plugin, SPF/DKIM for sending domain.
NexoraHost
Email hosting
Mailboxes with your own domain – set up MX, SPF & DKIM in the panel.
nexorahost.com · Maincubes FRA01 · 1 Tbit/s DDoS · 99,9 % Uptime